Rolling Hills Casino Redesign

Rolling Hills Casino(RHC) in-house marketing department decided to re-brand the casino’s image and overall experience. They felt that the current brand was not fun and did not relate to the audience they were targeting. With the new brand and messaging in place, (Eat, Play & Stay), they needed the web site to follow suit. TedderMedia

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Generating Great Ideas to Solve a Design Problem

Collaborate, Exaggerate, relate, and Iterate an idea Every designer has a different approach to generating ideas and brainstorming. There is never one solution to a problem. Focusing on one thought will generate a limited supply of solutions. The key to discovering a new and unique solution is to explore the uncharted. Brainstorming and conceptual development

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Saturation of Information at the Client Meeting

Where does the Creative Process Start? The root of most design problems stem from miscommunication between the client and designer. The only way to avoid this problem is to keep the lines of communication open with your client. The creative process begins at the first client review (a meeting that discusses the scope of a

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